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Happy Holidays from Site Impac...

December 16, 2017 by Erin

From all of us at Site Impact, we want to wish you the happiest Holiday Season! Here are some pictures from our WEEK LONG team celebration including a breakfast with Santa Hat Decorating, delicious Luncheon at 

Email for Engagement...

December 15, 2017 by Erin

One of the biggest areas where email marketing can make a difference--but where it is often underutilized--is in nurturing engagement. Whether your efforts are focused on B2B or B2C marketing, using email marketing for engagement can reap big rewards, and it’s something that your brand should implement, and can implement without having to spend a huge amount of time and effort. Of course, it’s important to...

Site Impact’s Email Marke...

December 14, 2017 by Erin

Most people thinking about email marketing tend to think about it in terms of B2C—or business to consumer. The image that comes to mind, in most instances, are the email messages about promotions and sales; but B2B (business-to-business) email marketing is also a big niche, and is an important thing for businesses whose main clientele is other businesses. Of course, the approach of B2B email marketing is differe...

What Are Drip Campaigns?...

December 13, 2017 by Erin

For newcomers to email marketing, the extensive vocabulary involved can be a daunting prospect. Knowing the terminology can help take some of the mystery out of how email works, and can also help you to learn more about strategy and what to do with your own email efforts. Today Site Impact will be focusing on drip campaigns: what they are, how they work, and what they can do for email marketing.

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Happy Holidays from Site Impac...

December 16, 2017 by Erin

From all of us at Site Impact, we want to wish you the happiest Holiday Season! Here are some pictures from our WEEK LONG team celebration including a breakfast with Santa Hat Decorating, delicious Luncheon at 

Email for Engagement...

December 15, 2017 by Erin

One of the biggest areas where email marketing can make a difference--but where it is often underutilized--is in nurturing engagement. Whether your efforts are focused on B2B or B2C marketing, using email marketing for engagement can reap big rewards, and it’s something that your brand should implement, and can implement without having to spend a huge amount of time and effort. Of course, it’s important to...

Site Impact’s Email Marke...

December 14, 2017 by Erin

Most people thinking about email marketing tend to think about it in terms of B2C—or business to consumer. The image that comes to mind, in most instances, are the email messages about promotions and sales; but B2B (business-to-business) email marketing is also a big niche, and is an important thing for businesses whose main clientele is other businesses. Of course, the approach of B2B email marketing is differe...

What Are Drip Campaigns?...

December 13, 2017 by Erin

For newcomers to email marketing, the extensive vocabulary involved can be a daunting prospect. Knowing the terminology can help take some of the mystery out of how email works, and can also help you to learn more about strategy and what to do with your own email efforts. Today Site Impact will be focusing on drip campaigns: what they are, how they work, and what they can do for email marketing.

<...