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We do not sell consumer data in its raw form. Access to our encrypted email and postal data is provided through our managed deployment services. However, audience files can be purchased in the form of hashed emails and MAIDs (Mobile Advertising IDs), allowing you to activate targeted audiences through your own marketing platforms, including social media, display advertising, and other digital channels.
Site Impact builds its audience data from multiple premium data sources that are continuously ingested, cross-referenced, and unified into a single identity record per individual. Every record is de-duplicated and validated to ensure that each person appears exactly once — no redundancy, no conflation. The result is a clean, reliable consumer database that powers accurate counts when you're sizing an audience, precise targeting when you're executing a campaign, and dependable suppression when you need to exclude specific individuals. Whether you're reaching new prospects or protecting existing customer relationships, our data foundation is built to perform.
Yes. We follow CAN-SPAM compliance best practices across all email deployments. Our team maintains and regularly updates suppression and unsubscribe lists, and our quality assurance process ensures that every campaign includes the appropriate sender information and required opt-out mechanisms. In addition, every record in our database is associated with an opt-in date, IP address, and source for compliance purposes.
Yes. Many agencies, media companies, and marketing service providers leverage Site Impact as a white-label partner. We can white-label our Counts System and Tracking Platform, giving you access to our Identity Graph and enabling you to deliver reporting to your clients under your own brand.
Our work, people, and technology have been featured and recognized by leading organizations, publications, and industry partners.
Citybiz
Site Impact’s role in advancing data-driven marketing and its established presence in the digital advertising space.
Inc 5000
An extension of the national Inc. 5000 list, the Regionals list offers a data-driven look at the small businesses driving growth across the Southeast economy.
Herald Tribune
Strengthens Site Impact’s reputation for strong leadership and commitment to building a high-performing, people-first company culture.
Boost My Domain
AI reshapes digital marketing leadership. Experts reveal coaching skills, AI brand mapping, and model visibility to drive growth.
CEO Times
Site Impact is revolutionizing multi-channel marketing with data-driven solutions, led by CEO Jennifer Gressman, for smarter, real-time results.
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