

September 2026
Press
New research from Site Impact finds 77% of consumers notice personalized marketing constantly or often, yet only 27% believe brands understand their interests very well.
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September 2026
Press
Site Impact has named Jeremy Armbrister Chief Financial Officer, reflecting the company’s commitment to building the financial infrastructure needed for its next stage of growth.
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September 2026
Press
A new Site Impact report finds consumers don’t reject personalization — they reject repetition, outdated data and marketing that misses the moment.
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Reports, surveys, and research from the
Site Impact data and marketing teams.
Site Impact surveyed 800 consumers and examined where consumers draw the line between personalization that feels useful and personalization that feels invasive.
See how brands generate chances, conversions, and real ROI with targeted multichannel campaigns.
Goal: Drive vehicle sales with a targeted multi-channel marketing campaign.
Strategy: Execute 3 Email Enhanced campaigns within a 12-mile radius with Facebook Retargeting
Car sales
Goal: Increase open house & model home visitors and drive additional website traffic
Strategy: Email Enhanced deployed every two weeks for three months per community
Campaign-generated prospects
Goal: Drive in-store and online furniture sales while measuring direct revenue from email
Strategy: Deployed Email Enhanced to 35k in-market targeted consumers
Revenue generated


Expert perspectives on audience targeting, email marketing, identity data, and the future of digital media.
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August 18, 2026
Blog
People don’t research companies in one place anymore.
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July 28, 2026
Blog
Most campaigns start with a clear idea of who the marketer wants to reach.
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July 6, 2026
Blog
If you’ve ever closed out a paid campaign where every report hit its benchmarks but the actual results came in soft, bad traffic is usually part of the explanation.

